Who we are

At Scale Up, we believe that sustainable business growth comes from experience-backed strategy, bold leadership, and a clear vision. Founded by Marcela Raisman, a former CEO and global business development executive with decades of hands-on experience, Scale Up is more than a consultant — it’s a trusted partner for businesses ready to grow smart and scale strong.

Marcela has led organizations across multiple continents, navigated complex market entries, and guided companies through key transitions at every stage of growth. Now, she brings that same depth of leadership to Scale Up — offering clients the rare opportunity to benefit from high-level executive insight without hiring it in-house.

Whether you're a startup with global ambitions or an established company facing new challenges, Scale Up offers tailored, strategic support built around your goals — and backed by real-world success.

Two professionals shaking hands in an office—symbolizing business partnerships, collaboration, and growth-focused consulting.

It’s nice meeting you

I’m Marcela Raisman, a seasoned executive with over 25 years of experience leading business development, sales, and strategic growth initiatives across the medical device, biotechnology, dental, and veterinary industries. My career spans leadership roles in the U.S., Latin America, Europe, and Asia, where I’ve successfully guided companies through complex market entries and organizational transformations.

As the founder of Scale Up, I leverage my global experience to help small and medium-sized businesses expand into new markets and grow sustainably. With a hands-on approach and deep industry insight, I aim to be a trusted partner for leaders ready to scale with clarity, confidence, and purpose.

Marcela from ScaleUp shaking hands with a client in an office setting—representing trusted business partnerships and collaborative growth consulting.

  • Founder, CEO & Principal Consultant, Scale Up